Strategic Development Plan for Tourism in Arxan, Inner Mongolia
In 2016, EcoPlan worked with the ERTC Consulting Company to develop a year-round tourism plan for Arxan, Inner Mongolia. The project looked to encourage sustainable, nature based tourism that would improve the quality of life of those who lived in the region and advance the region’s economy. Project work included in-depth analysis, rebranding, tourism product opportunity analysis and development, site mapping and case study research, and included ideas for a scenic byway and for the area’s border crossing and town. All of this was done with an emphasis on principles of sustainable, community-minded tourism.